Editorial Policy

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Editorial Policy

Last Reviewed: March 2025

Applies to: All articles, guides, commentary, and content published on this website

1. About This Site

kunduanirban.com is the personal website of Anirban Kundu — a platform for sharing professional insights, perspectives on business and digital strategy, career development, and personal reflection. All content on this site is authored by Anirban personally unless otherwise stated.

This is a personal brand site. The views and opinions expressed here are Anirban’s own, informed by his professional experience and academic background.

2. About the Author

Anirban Kundu – Author and Owner

Anirban Kundu is a digital marketing professional, entrepreneur, and co-founder of the Inovaticus group of sites. He holds an MBA (Master of Business Administration) and is a qualified Accounting Technician, giving him a solid grounding in business strategy, financial literacy, and management practice.

Anirban is the sole author and editorial voice on this site. He does not publish content authored by third parties without explicit attribution and editorial review.

3. Editorial Standards

All content on this site is held to the following personal standards:

Honest: I write what I genuinely believe to be true and useful. I do not publish content designed to mislead or to serve a commercial agenda undisclosed to the reader.
Evidence-informed: Where I make factual claims, reference research, or cite data, I verify the source before writing. I distinguish clearly between my own opinion and established fact.
Professionally grounded: My content in areas such as digital marketing, business, and finance reflects my professional credentials and direct experience.
Transparent: Where I have a commercial interest — for example, a business relationship with a platform I recommend — I disclose it.

4. Review and Publication Process

As a personal site, all content is drafted, reviewed, and published by me directly. My process:

Research and verify factual claims before writing
Draft content with the intent to inform, not to generate engagement through sensationalism
Re-read and self-edit before publishing
Update articles when information becomes outdated or when I receive valid corrections

5. Sourcing and Fact-Checking Policy

Where I reference data, research, or third-party claims:

I cite the original source and link to it where accessible
I rely on established publications, official documentation, and credible industry sources
I do not forward unverified claims without flagging their unverified status
Personal opinions and commentary are presented as such — not as objective fact

6. Affiliate and Commercial Disclosure

This site may include affiliate links to tools, books, courses, and resources I recommend. Where I earn a commission from such a link, this is disclosed within the content or at the top of the page. My recommendations are based on genuine belief in the value of what I’m pointing to — I do not recommend things solely for commercial gain.

7. Corrections Policy

I value accuracy and take correction requests seriously. If you believe something I’ve written is factually incorrect, outdated, or misleading, please get in touch. I will review the concern and correct the content if warranted, noting material corrections within the article.

8. Contact

Anirban Kundu
Website: kunduanirban.com/contact
For corrections, factual concerns, or editorial feedback, please use the subject line: Editorial Correction